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Controller's Guide to Planning and Controlling Operations by Steven Bragg

     
Commentary:
   
A major responsibility of the controller is to plan for the operations of all segments of a company, and then establish control systems to ensure that those plans are met.  This books addresses those tasks for all major departments, as well as the major asset and liability accounts.
     
Content:
   
  • Benchmarking
  • Sales planning and control
  • Marketing planning and control
  • Manufacturing planning and control
  • R&D planning and control
 
  • Administration planning and control
  • Short-term assets planning and control
  • Fixed assets planning and control
  • Liabilities planning and control
  • Equity planning and control
 
 
 
 
 
       
 
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